{"product_id":"yonex-power-cushion-65-z4-men-white","title":"Yonex Power Cushion - 65 Z4 (Men)","description":"\u003cdiv\u003e\n\u003ctable width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e \u003cimg height=\"60\" width=\"60\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0538\/7327\/9172\/files\/retailerl.jpg?v=1660841557\" alt=\"\"\u003e  \u003cimg height=\"60\" width=\"217\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0538\/7327\/9172\/files\/Yonex_Logo_High.png?v=1777140336\"\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003ctable width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\u003ch1\u003e POWER CUSHION 65 Z4 MEN  \u003c\/h1\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003ctable width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cp\u003eThe classic fit just got an upgrade. Since its initial debut in 2001, the globally acclaimed POWER CUSHION 65 Z has been celebrated as Yonex’s all-around badminton shoes. The latest generation delivers enhanced comfort and a “shoeless feel”, now refined to achieve the ideal fit for every player.\u003c\/p\u003e\n\u003cp\u003eThe new POWER CUSHION 65 Z offers four fit options: Slim, Women, Men, and Wide. While many players often prioritize style and color when selecting badminton shoes, wearing the wrong fit can increase the risk of injury and accelerate shoe wear and tear. With expanded fit options, the POWER CUSHION 65 Z supports players in achieving a precise fit to reduce the risk of injury, while delivering superior comfort.  \u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0538\/7327\/9172\/files\/news241213_960_1.png?v=1737912201\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eTo ensure a stress-free fit, the shoe’s structure and technology have also been refined. The new POWER CUSHION 65 Z utilizes an integrated inner bootie, replacing the conventional two-piece structure. This design creates a smooth transition from the toe to the midfoot, offering a secure and comfortable fit during intense movements. The seamless upper has been expanded in the new version, ensuring soft, comfortable support even during foot flexion. The ergonomically shaped outsole has been lowered for better alignment and flexibility, boosting dash power and supporting quick, responsive footwork to elevate players' performance.\u003c\/p\u003e\n\u003cp\u003eThe POWER CUSHION+ within the sole component also remains a cornerstone, converting every step into energy for the next move. At the base, Power Graphite Lite is incorporated to deliver a lightweight feel with improved landing stability, empowering players during fast-paced action on the court.\u003c\/p\u003e\n\u003cp\u003eThe new generation of POWER CUSHION 65 Z debuted at the 2024 BWF World Tour Finals in China, worn by athletes such as Kunlavut Vitidsarn (THA), Aaron Chia, Soh Wooi Yik (MAS), Jiang Zhen Bang, and Wei Ya Xin (CHN). The new version is scheduled for a global launch on January 24, 2025, with four distinct fits, as well as X and Junior models. \u003c\/p\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003c\/div\u003e\u003cdiv style=\"padding-left: 60px;\"\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/div\u003e\u003cdiv style=\"padding-left: 60px;\"\u003e\n\u003cstrong\u003e  PRODUCT DESCRIPTION\u003c\/strong\u003e\u003cstrong\u003e              \u003c\/strong\u003e\u003ctable width=\"100%\" style=\"height: 97.9166px;\"\u003e\u003ctbody\u003e\n\u003ctr style=\"height: 19.5833px;\"\u003e\n\u003ctd style=\"width: 13.0307%; height: 19.5833px;\"\u003e\u003cspan\u003eUpper:   \u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 83.3828%; height: 19.5833px;\"\u003e\u003cspan\u003eSynthetic Leather\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1667px;\"\u003e\n\u003ctd style=\"width: 13.0307%; height: 39.1667px;\"\u003e\u003cspan\u003eMidsole:   \u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 83.3828%; height: 39.1667px;\"\u003e\u003cspan\u003eSynthetic Resin\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5833px;\"\u003e\n\u003ctd style=\"width: 13.0307%; height: 19.5833px;\"\u003e\u003cspan\u003eOutsole: \u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 83.3828%; height: 19.5833px;\"\u003e\u003cspan\u003eRubber Sole\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5833px;\"\u003e\n\u003ctd style=\"width: 13.0307%; height: 19.5833px;\"\u003e\u003cspan\u003eColor:\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 83.3828%; height: 19.5833px;\"\u003eWhite\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 13.0307%;\"\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 83.3828%;\"\u003ePOWER CUSHION+,POWER CUSHION, Feather Bounce Foam, Power Graphite Sheet, Double Raschel Mesh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\n\u003c\/div\u003e\u003cdiv style=\"padding-left: 30px;\"\u003e          \u003cstrong\u003eTECHNOLOGY\u003c\/strong\u003e\u003cstrong\u003e \u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cstrong\u003e               \u003c\/strong\u003e\n\u003c\/div\u003e\u003cdiv style=\"text-align: start;\"\u003e\u003cdiv style=\"text-align: start;\"\u003e\u003cdiv style=\"padding-left: 60px;\"\u003e\u003ctable width=\"100%\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 37.1418%;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0538\/7327\/9172\/files\/B_Sh_Power_Cushion_Plus_480x480.jpg?v=1646201516\" alt=\"\"\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 53.8582%;\"\u003e\n\u003ch3 class=\"technology__right__content__title\" data-bind=\"text: name, attr: {id: id}\" id=\"41\"\u003ePOWER CUSHION\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp data-bind=\"text: short_description\" class=\"technology__right__content__short-description\"\u003eShock Absorption \u003c\/p\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"contained\" data-content-type=\"row\"\u003e\u003cdiv data-element=\"inner\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-play-only-visible=\"true\" data-video-loop=\"true\" data-background-type=\"image\" data-background-images=\"{}\" data-parallax-speed=\"0.5\" data-enable-parallax=\"0\"\u003e\u003cdiv data-element=\"main\" data-appearance=\"default\" data-content-type=\"html\"\u003e\n\u003cspan\u003eA raw egg can be dropped from 12 meters above the POWER CUSHION+ mat, rebounding to a heig of 6 meters without breaking.**Tested by YONEX** POWER CUSHIONTM is a trademark of Yonex Co., Ltd.*Research by the Japan Vehicle Inspection Association \u0026amp; Boken Quality Evaluation (based on JIS standards) in comparison to conventional cushioning material (EVA).\u003c\/span\u003e \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 37.1418%;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 53.8582%;\"\u003e\n\u003ch3 class=\"technology__right__content__title\" data-bind=\"text: name, attr: {id: id}\" id=\"124\"\u003eToe Assist Shape  \u003cbr\u003e\n\u003c\/h3\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-element=\"inner\"\u003e\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003eA toe-centric design that cuts down on pressure in the big toe, as well as offering improved support at the mid-foot and heel for a stable fit. Power loss is reduced, allowing for swift footwork.\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cp\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 37.1418%;\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0538\/7327\/9172\/files\/B_Sh_Hexagrip_Sole_480x480.jpg?v=1646073000\"\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 53.8582%;\"\u003e\n\u003ch3 id=\"124\" data-bind=\"text: name, attr: {id: id}\" class=\"technology__right__content__title\"\u003eHexagrip Sole  \u003c\/h3\u003e\n\u003cp\u003eFor agile and stable footwork, the hexagrip pattern provides 3% more grip and is 20% lighter than standard sole material.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 37.1418%;\"\u003e       \u003cspan\u003e \u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0538\/7327\/9172\/files\/B_Sh_Round_Sole_480x480.jpg?v=1646073111\"\u003e\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 53.8582%;\"\u003e\n\u003ch3 class=\"technology__right__content__title\" data-bind=\"text: name, attr: {id: id}\" id=\"128\"\u003eRound Sole\u003c\/h3\u003e\n\u003cp class=\"technology__right__content__short-description\" data-bind=\"text: short_description\"\u003eMax Energy \u003c\/p\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-element=\"inner\"\u003e\u003cdiv data-content-type=\"html\" data-appearance=\"default\" data-element=\"main\"\u003eThe YONEX Round Sole is designed to provide all-around support for quick and smooth footwork. The Round Sole ensures smooth movements and transfer of maximum energy. \u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"mysite","offers":[{"title":"Men's 7.0(US) (25.0 CM)","offer_id":58262950379784,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 7.5(US) (25.5 CM)","offer_id":58262950412552,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 8.0(US) (26.0 CM)","offer_id":58262950445320,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 8.5(US) (26.5 CM)","offer_id":58262950478088,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 9.0(US) (27.0 CM)","offer_id":58262950510856,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 9.5(US) (27.5 CM)","offer_id":58262950543624,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 10.0(US) (28.0 CM)","offer_id":58262950576392,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 10.5(US) (28.5 CM)","offer_id":58262950609160,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 11.0(US) (29.0 CM)","offer_id":58262950641928,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 11.5(US) (29.5 CM)","offer_id":58262950674696,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true},{"title":"Men's 12.0(US) (30.0 CM)","offer_id":58262950707464,"sku":null,"price":67.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1049\/7241\/9336\/files\/ALL_SHB65Z4M_011-1.png?v=1784482149","url":"https:\/\/poshbyv.shop\/products\/yonex-power-cushion-65-z4-men-white","provider":"POSHBYV SHOP","version":"1.0","type":"link"}